Organization had begun to invest in petrochemical industries, heavy chemical, giving Samsung opportunity to grow. By manufacturing electronic products that appeal to youths. WEAKNESSES. Samsung’s R&D budget was also used efficiently as the company spent only 7.3% and 7% of its total revenues on R&D in 2016 and 2017, respectively. For the fifth consecutive year the company received the Environmental Protection Agency’s (EPA) annual ENERGY STAR Partner of the Year – Sustained Excellence Award. Samsung’s Background. The brand is operational globally with its 217 operation hubs running worldwide. SWOT analysis implementation's significance on strategy planning Samsung mobile company as an example January 2019 Journal of Process Management New Technologies 7(1):56 The SWOT analysis of Samsung mentioned in this article has highlighted the main strengths of the brand that comes up from its brand awareness, innovation in its various products, huge investment in its Research and Development, its strong international reach, and its various software integration in its product. SWOT analysis of Samsung. SWOT analysis of Samsung Samsung SWOT analysis 2013 Strengths Weaknesses 1. His work is published in many publications, including three books. 769 Words 4 Pages. Annual Report. Samsung Electronics (2018). Samsung is known globally for its electronic products and it is one of the successful brands in the electronic industry. Available at: http://www.idc.com/, Statista (2018). SWOT Analysis of Samsung Electronics #INTRODUCTION. Samsung Swot Analysis Template in PDF Included. Available at: https://www.technavio.com/, Markets and Markets (2017). Available at: http://www.uspto.gov/, Statista (2018). Technavio (2017). Global smartphone shipments forecast from 2010 to 2021 (in million units). The more patents a company has, the better position it is in to defend its innovations from being copied by rivals. This captures a wide range of customer base. ABOUT SAMSUNG Name Samsung Electronics Co., Ltd. Samsung sees a huge opportunity in the industry if it tries to expand its operations to the Asian and European countries and trying to set up HR management in place. Available at: http://www.uspto.gov/, U.S. Patent and Trademark Office (2016). You can download your swot instantly after the payment. The first electronics company to develop the hybrid had drive in 2005; ... Bada system is a platform of the new smart phone which developed by Samsung company, the interface of it is more fashion in colour and style. Samsung Honored for Outstanding Design and Engineering with 36 CES 2018 Innovation Awards. SWOT Analysis. Swot Analysis Of Samsung Company . The company is one of the main producers of electronic devices. This Samsung SWOT analysis reveals how the second largest technology company used its competitive advantages to become a leader in consumer electronics, home appliances and semiconductors industries. In the SWOT analysis framework, the external analysis of the corporation refers to opportunities and threats that relate to strategic factors identifiable in a PESTEL/PESTLE analysis of Samsung. Available at: https://www.idc.com/, Gartner (2018). It also aims to examine the opportunities Samsung should explore and the likely threats it should keep an eye on. Apple, Inc. (2017). 1. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. Samsung's leaner, faster approach to smartphones pays off. Samsung is a South Korean multinational conglomerate headquartered in Samsung … SWOT analysis of Samsung Samsung Electronics Co. Limited (OTC: SSNLF) is actually the consumer electronics subsidiary of the Samsung Group, a conglomerate based in Suwon, South Korea. [1] R&D spending strongly correlates with a company’s revenue growth and expansion into the new product markets. It also mentions its threat the business can face and its various opportunities that are available for the brand in the international market. Product innovation and design capabilities. Samsung Group is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. SWOT Analysis. Wi-Fi Chipset Market by IEEE Standards, Band, MIMO Configuration, Product Category, and Geography - Global Forecast to 2022. In 2014, the company blamed the declining Korean currency for the 25 percent profit decline. You can find more information about the business in Samsung Electronic's official website or Wikipedia’s article. Samsung has been able to include many of the capabilities of both Google and Apple’s Android operating system for various mobile devices. Software Integration in Mobile – One of the main strengths of the brand is its adaptation of open-source technology like the Android Operating System. In the SWOT analysis of Samsung, the strongest is its product portfolio which includes Mobile phone, Tablets, TV/Audio/Video, Camera, camcorder, appliances. Verified writer. Swot Analysis of Samsung. Here is the SWOT Analysis of Company Samsung. Samsung operates in 79 countries, where it sells a range of more than 100 products. SWOT analysis of Samsung Samsung Electronics Co. Limited (OTC: SSNLF) is actually the consumer electronics subsidiary of the Samsung Group, a conglomerate based in Suwon, South Korea. Here is the SWOT analysis of Xiaomi which is a company from Beijing in China that manufactures Smartphones. In 2014, the company blamed the declining Korean … Consolidated Financial Statements December 31, 2017 and 2016. Email: [email protected]strategicmanagementinsight.com. Ovidijus is the founder of SM Insight and the lead writer since 2013. Samsung electronics is a technology company majorly dealing in the design, manufacture and marketing of smartphones, tablets and personal computers. Its major weakness lies in its being so much dependent on the US market, the decline in the smartphone sale, and its dependency on the Android operating system. Samsung Group Report contains a full version of Samsung SWOT Analysis. All the information is supported with data from the most trusted sources. Strengths; Weaknesses; Opportunities; Threats. This report is shared in order to give you an idea of what the complete SWOT & PESTLE analysis report will cover after purchase. It also mentions its threat the business can face and its various opportunities that are available for the brand in the international market. Available at: https://www.researchandmarkets, Markets and Markets (2017). We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. This Samsung SWOT analysis reveals how the second largest technology company used its competitive advantages to become a leader in consumer electronics, home appliances and semiconductors industries. Nokia’s revenue could lose up to 4%, according to a worst-case scenario analysis from IHS. Samsung Recognized for EPA Green Power Leadership. Outside of Korea, Samsung is best known as the world’s largest manufacturer of mobile phones and smartphones, including the highly popular and successful Galaxy. Samsung electronics manufactures everything by itself. It identifies all the key strengths, weaknesses, opportunities and threats that affect the company the most. Available at: http://design.samsung.com/, IDSA (2018). After reading this article, you will know where Samsung stands in the technology industry. Samsung Electronics as a global IT company has achieved faster growth during the recent years. The article also covers top Samsung Galaxy Tab 4 competitors and includes Samsung Galaxy Tab 4 target market, segmentation, positioning & Unique Selling Proposition (USP). For the brand to meet its long-term competitive advantage it must check and address its various concerns that are highlighted in the SWOT analysis of Samsung. Best Global Brands 2017. Available at: https://www.forbes.com/, Interbrand (2001). SWOT analysis is a strategic planning tool that can be used by Samsung Group managers to do a situational analysis of the firm . Samsung electronics focuses on it customer when making its product. Patenting by Organizations 2015. SWOT analysis examples help to get a jump start for those who want to conduct SWOT Analysis for any business. SWOT Analysis of Samsung. Doctor Jennifer. Its unique features that are incorporated in its business model have made it stand apart from the rest of the technology company. 1. A popular South Korean company, Samsung is the largest producer of electronic devices. The brand is operational globally with its 217 operation hubs running worldwide. Samsung Swot Analysis. Internet of Things (IoT) Market by Software Solution, Service, Platform, Application Area, and Region - Global Forecast to 2022. Why Samsung Enters Chinese Market And The Environment Of Samsung And China 1466 Words | 6 Pages. SWOT analysis of Samsung This is a Samsung Electronics SWOT analysis for 2013. Read also: SWOT analysis of Samsung. Samsung’s Background. SWOT analysis is a strategic planning tool that can be used by Samsung Group managers to do a situational analysis of the firm . The business was established in Korea by trading noodles and other related goods to export to China. The company’s commitment to producing ecologically friendly products and to decrease its greenhouse gas emissions has also been recognized. It can be used to evaluate the position of their business. The various industries served by the company are the following: The company serves about 79 countries worldwide. Before we start the discussion on the SWOT analysis of Samsung, let us understand a bit of the background of the company Samsung. Best Global Brands 2010. https://realswotanalysis.blogspot.com/2015/03/samsung-swot-analysis.html The following points provide you a bit of Samsung’s background: The SWOT analysis of Samsung highlights the strengths that the company and its weaknesses where it could focus on more. It aims to examine the strengths and the weaknesses of the company. samsung swot analysis Samsung Electronics Co. Limited is the consumer electronics subsidiary of the Samsung Group, based in Suwon, South Korea. SWOT swot is a strategic samsung method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a analysis or in a business venture. Available at: https://www.idc.com/, Interbrand (2018). STRENGTHS. 1. Verified writer. Samsung also ranked at No. Founded 1969 Industries served Consumer electronics, Telecoms Equipment, Semiconductors, Home Appliances Geographic areas served Worldwide Headquarters South Korea 2. It is a useful technique to analyze the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) Samsung Group is facing in its current business environment. Innovation is crucial to succeeding in the technology sector. The article also covers top Samsung competitors and includes Samsung target market, segmentation, positioning & Unique Selling Proposition (USP). Very high research and development (R&D) expenditure resulting in one of the strongest patent portfolios among technology companies. The following is the SWOT analysis of Samsung: Samsung’s Strengths – Internal Strategic Factors Dominates the Smartphone Market – Samsung has dominated the smartphone market for years. Samsung Group is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. The revenue of the brand reached 239.6 Trillion Korean won in 2017 rising from 201.9 Trillion Korean … During the year 1969, the company ventured into the electronics industry and its first product introduced was the black and white television. Marketing managers need to segregate any business information into appropriate four quadrants of SWOT (Strengths, weaknesses, opportunities & threats). 9 onto the EPA’s 2016 Green Power Partner list for Top 30 Tech and Telecom companies recognized for significant renewable energy investments.[22]. IDEA Design Awards 2017. samsung swot analysis Samsung Electronics Co. Limited is the consumer electronics subsidiary of the Samsung Group, based in Suwon, South Korea. Ltd (Samsung) is one of the leading manufacturers of consumer electronics, home appliances, semiconductor products and communication. Abhijeet Pratap. It comprises numerous subsidiaries and affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol. For more information on how to do SWOT analysis please refer to our article. It also aims to examine the opportunities Samsung should explore … Samsung has managed to build a strong image in the global market. Analyse the case by providing an overview of the case, problems and challenges confronting the organisation. Samsung SWOT analysis . The following table shows the number of patents granted for each company in the U.S. during 2014-2016. It can also be used to guide the overall business strategy session of Samsung. SWOT Analysis of Apple in 2020 | Apple SWOT, SWOT Analysis of Starbucks in 2020 | Starbucks SWOT, McDonalds SWOT 2020 | SWOT Analysis Of McDonalds, SWOT Analysis of Coca-Cola in 2020 | Coca Cola SWOT, SWOT Analysis of Nike in 2020 | Nike SWOT, SWOT Analysis of Netflix in 2020 | Netflix SWOT, Top 8 Uber Competitors in 2020 | Uber Alternatives. Usually, the more a business invests in R&D, the more innovations it creates. Top writers. SWOT Analysis of Samsung Electronics #INTRODUCTION. © 2013-2020 SM Insight. Many customers often contact us with requests for custom business/market specific SWOTs, because they trust us. Primary Strengths of Samsung: Brand Image: Brand image is a significant strength for the players in the smartphones and consumer electronics in d ustry. Even for those who already knew how and what information needs to be allocated where, it […] For more information on how to do a SWOT analysis please refer to our article. On the other hand, in this framework, the internal analysis specifies the company’s strengths and weaknesses, which affect business development compared to competitors like Apple and LG. In- power analysis of the company’s business activity and technological advancement will supporter that Samsung should generate global strategies in formation and local in effecting within the markets of services. 17 min read. Let us discuss on the SWOT analysis of Samsung. We go over Samsung's Strenghts, Weakneses, Opportunities and Threats in 2020. Available at: https://www.statista.com/. Related Essays. STRENGTHS. It is the world’s largest manufacturer of television sets, liquid crystal display (LCD) panels, mobile phones and smartphones. Available at: http://www.idsa.org/, Samsung (2018). The strength of the Korean won is a large factor for Samsung’s success. Over the years, Lee extended the business to the textile industry and opened a large woolen mill in Korea. 4.8 (654) Ramielle. The SWOT analysis of Samsung lists its strengths, weakness, opportunities, and threats that throws light on the company as where they need to focus to increase their revenue. Digital-e company. It is among the largest smartphone brands in the world. SAMSUNG ELECTRONICS SWOT ANALYSIS 2017 2. Form 10-K for the Fiscal Year Ended December 31, 2017. According to Montgomery (2012), SWOT analysis is always a very important tool that helps in determining the internal ability and weaknesses of the firm, and the opportunities and threats that are available in the external environment. 1. Even though products are available online, going to a shop, trying on all sorts of clothes is still a process we stick to because we want to make sure that the product suits us perfect. Available at: http://www.uspto.gov/, U.S. Patent and Trademark Office (2017). Patenting by Organizations 2016. A Korean electronics company. Great Design and Design Capabilities – Samsung has inspiring capabilities for research and design. SWOT Analysis of Samsung Electronics. Global market share held by NAND Flash memory manufacturers worldwide from 2010 to 2017. The company has spent US$14.857 billion on R&D in 2017, which was the 2nd largest amount spent in the world. Samsung Galaxy S20: Latest Example of product innovation at Samsung. The first electronics company to develop the hybrid had drive in 2005 ; Samsung electronics seems to target the youth. It identifies all the key strengths, weaknesses, opportunities and threats that affect the company the most. For example Samsung was the first one produce dual screen phones, and they have a thinnest and lightest note pad ever. SWOT analysis of Samsung analyses the brand/company with its strengths, weaknesses, opportunities & threats. Available at: http://www.marketsandmarkets, Research and Markets (2018). Mission. We go over Samsung's Strenghts, Weakneses, Opportunities and Threats in 2020. Read this swot analysis to know more about Samsung and how the brand is poised for faster growth in the future against all odds and challenges. Smartphone OS. It is said to be the 5th largest smartphone manufacturer as of 2017. 211.812 billion (2017) 18.7% increase over 178.473 billion (2016), 37.298 billion (2017) 85.6% increase over 20.092 billion (2016). This … Global market share held by LCD TV manufacturers from 2008 to 2017. Samsung enjoys the widest range of product portfolio which includes Mobile phone, Tablet, TV/Audio/Video, Camera, camcorder, Home appliance, pc, peripherals, printer, memory cards and other accessories; Samsung holds significant market share in most of the product categories; Samsung is NO.2 in terms of market share in mobiles, it captured … Markets and Markets (2017). The article also covers top Samsung competitors and includes Samsung target market, segmentation, positioning & Unique Selling Proposition (USP). Samsung appreciates the largest scope of item portfolio which incorporates Mobile telephone, Tablet, TV/Audio/Video, Camera, camcorder, Home machine, pc, peripherals, printer, memory cards, and different embellishments . INTRODUCTION GOAL The goal of SMARTFIT is to revolutionize the way people try on clothes. Available at: http://www.statista.com/, Statista (2018). Strengths. Samsung focuses on the production of a wide variety of electronics that includes appliances, semiconductors, digital media devices, integrated systems, and memory chips. For more information on how to do SWOT analysis please refer to our article. The report illustrates the application of the major analytical strategic frameworks in business studies such as PESTEL, Porter’s Five Forces, Value Chain analysis and McKinsey 7S Model on Samsung. You can find more information about the company in its official website or Wikipedia’s article. Best Global Brands 2000. According to Montgomery (2012), SWOT analysis is always a very important tool that helps in determining the internal ability and weaknesses of the firm, and the opportunities and threats that are available in the external environment. 2. Available at: https://www.marketsandmarkets, IDC (2018). It is also the largest memory chip and TV manufacturer. Samsung Electronics as a global IT company has achieved faster growth during the recent years. [20] Since 2009, Samsung has won the most (IDEA) awards among all nominated companies”.[21]. He's been using his knowledge on strategic management and swot analysis to analyze the businesses for the last 5 years. During the year 1970, Samsung started to export home electronic products globally. This detailed SWOT analysis of Samsung aims to examine the internal and the external environments of Samsung. Its Mi and Redmi range of smartphones are famous. The World’s Most Valuable Brands. The SWOT analysis of Samsung highlights the strengths that the company and its weaknesses where it could focus on more. The prestigious Consumer Electronics Show (CES) awarded Samsung for its innovation and product design 14 years in a row. Leading the digital convergence revolution growing to be the best. Economic factors: The leader of the smartphone industry comes with its own sets of problems. Company analysis of Samsung ppt 1. Now, Huawei is in a position to sell 5G modems and technology to the market-leading companies like Samsung and Apple. Organization had begun to invest in petrochemical industries, heavy chemical, giving Samsung opportunity to grow. If you want to find out more about the SWOT of Samsung, you’re in the right place. Using swot analysis, we identify Samsung’s major strengths that can be deployed and weaknesses that can be improved upon to deliver products that meet consumer demand. Marketing mix and SWOT analysis of Samsung To demonstrate the theories researcher precedes the framing marketing strategy by using SWOT analysis and 4p's of Samsung mobile company. Currently, Samsung’s patents portfolio is one of the strongest in the technology industry. Samsung operates 34 R&D centers across the world. Apple Passes Samsung to Capture the Top Position in the Worldwide Smartphone Market While Overall Shipments Decline 6.3% in the Fourth Quarter, According to IDC. The company produces consumer electronics, telecommunications equipment, semiconductors and home appliances. Get a verified writer to help you with SWOT Analysis: Samsung. Xiaomi is one of the largest smartphone makers in the world. SWOT Analysis. The Samsung SWOT elaborates the strength, weakness of, and opportunities, threats for mobile. Manufacturer of the Galaxy S series of Android phones, among others. Samsung is the world’s most successful electronics manufacturer. It aims to examine the strengths and the weaknesses of the company. Global Wireless Chipset Market 2017-2021. Samsung recently announced the commercial version of a cloud-based RAN product, which seems to be the future trend of this market, and it would not come as a surprise if Verizon decides to shift its business to Samsung. Samsung Electronics Co., Ltd. (further Samsung), a part of the Samsung Group, is the world’s second largest technology company by revenue. Apple Inc., Nokia OYJ, Intel Corporation, LG Display and LG Electronics, Sony Corporation, Texas Instruments Inc., Lenovo Group Limited, Hewlett-Packard Company, Sanyo Electric Co., Ltd., Toshiba Corporation, SK Hynix Inc., Western Digital Corporation and many other consumer electronics, telecommunications equipment, semiconductor and home appliance companies. HIRE verified writer $35.80 for a 2-page paper. SWOT Analysis. 4.8 (756) HIRE verified writer. Best Global Brands 2005. India is equally a big market like the US. Vision. Available at: http://images.samsung. As the current top technology used is the Android operating system, Samsung makes use of this operating system and provides many features, software, and options. It is a useful technique to analyze the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) Samsung Group is facing in its current business environment. It has the most popular names in technology and produces about one-fifth of total South Korea’s exports. Intelligent Virtual Assistant Market - Global Forecast to 2023. Academia.edu is a platform for academics to share research papers. Available at: http://www.statista.com/, IDC (2018). Verified writer. Samsung operates three business divisions: The company is the world’s largest mobile phone and smartphone vendor. Source: Companies’ respective financial reports[1][2][3][4][5][6]. Then it slowly emerged into a technology company and it soon became a top leader in the information technology services. Few other companies have received as many awards for innovation and eco-friendly product design as Samsung. Originally a trading company, it took Samsung 22 years to become the fully-fledged electronics company that most people recognize today. Available at: http://s22.q4cdn.com/, Amazon.com (2018). The strength of the Korean won is a large factor for Samsung’s success. 5 (893) Prof Evander. This SWOT analysis will detail how Samsung became such a leader and what the future may look like for this company. However, its popularity and market position are a result of the company’s intense focus on product quality and technological innovation. Strengths . WEAKNESSES. Samsung Display Solutions has advanced the field of digital signage by introducing leading-edge new hardware, including new video walls featuring the world’s narrowest bezel and the world’s first TIZEN-powered premium signage. In 1970s, new subsidiaries came along with Heavy Industries, Shipbuilding, Precision Company were established. Economic factors: The leader of the smartphone industry comes with its own sets of problems. Samsung SWOT Analysis In A Nutshell Samsung was founded in South Korea in 1938 by Lee Byung-Chul. This detailed SWOT analysis of Samsung aims to examine the internal and the external environments of Samsung. Smartphone Vendor. The case study must have the SWOT analysis. IDEA Gallery. In 1970s, new subsidiaries came along with Heavy Industries, Shipbuilding, Precision Company were established. Samsung electronics focuses on it customer when making its product. SWOT Analysis of Samsung. Augmented Reality and Virtual Reality Market by Offering, Device Type, Application, and Geography - Global Forecast to 2023. Source: U.S. Patent and Trademark Office [7][8][9]. Even the company made an offer to Apple. In 2017, Samsung’s investment in R&D was the 2nd largest among technology companies only behind Amazon.com. Large, global market share – Samsung has a global TV market share of 30% and has led the market in sales for the past 14 years. SWOT analysis of Samsung Galaxy Tab 4 analyses the brand/company with its strengths, weaknesses, opportunities & threats. Best Global Brands 2015. The brand sees a threat in various controversies, from the various technology competitors, and the various government laws that follow in each market. This article is about the detailed SWOT analysis of company Samsung.Samsung, South Korean organization that is one of the world’s biggest makers of electronic gadgets. SUMSUNG COMPANY Introduction Samsung is South Korea's largest corporation, including 26 affiliated companies and certain other legal entities in nearly 70 countries and have established 300offices and has 19.6 million employees, businesses involved in electronics, finance, mechanical chemical and many other fields. Available at: https://news.samsung.com/, Samsung (2017). It is an established company almost all around the world. Patenting by Organizations 2014. Indian Market . Samsung’s high R&D spending has resulted in it developing the largest patent portfolio among its key rivals. HIRE verified writer $35.80 for a 2-page paper. On April 13, 2020April 14, 2020 By Competitors Content Team. Available at: http://interbrand.com/, Forbes (2018). While the number of challenges facing Samsung is abundant, this company posses a great deal of promise for the future. Available at: https://www.microsoft, Intel (2018). Samsung swot analysis 2017 1. Samsung Swot Analysis 2186 Words | 9 Pages. Samsung Swot Analysis Template in PDF Included. 2. It comprises numerous subsidiaries and affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol. Available at: http://www.lg.com/, U.S. Patent and Trademark Office (2015). Contents. 2017 Annual Report. Available at: http://phx.corporate-ir, LG Electronics (2018). Samsung Electronics is headquartered at Suwon, South Korea. Its products sell all over the world and … All rights reserved. Available at: http://interbrand.com/, Samsung (2017). Founded 1969 Industries served Consumer electronics, Telecoms Equipment, Semiconductors, Home Appliances Geographic areas served Worldwide Headquarters South Korea 2. Available at: http://interbrand.com/, Interbrand (2016). Samsung has maintained the largest market share in the global market of visual display since 2006. Internet of Things. Swot Analysis of Samsung. SWOT analysis implementation's significance on strategy planning Samsung mobile company as an example January 2019 Journal of Process Management New Technologies 7(1):56 Form 10-K for the Fiscal Year Ended September 30, 2017. SWOT analysis of Samsung This is a Samsung Electronics SWOT analysis for 2013. Available at: http://asia.nikkei.com/, GSM Arena (2018). This enhances the company’s reputation, increasing brand awareness and sales. Samsung Swot Analysis. His interest and studies in strategic management turned into SM Insight project, the No.1 source on the subject online. Then slowly it went into chemical and petrochemical industries. Samsung spends significant time in the creation of a wide assortment of the customer and industry gadgets, including apparatuses, computerized media gadgets, semiconductors, memory chips, and coordinated frameworks. Write a case study about samsung company on areas related to organisational development. Swot Analysis Of Samsung Company. It will provide an overview that will prompt a view of the company’s strategic situation. Outside of Korea, Samsung is best known as the world’s largest manufacturer of mobile phones and smartphones, including the highly popular and successful Galaxy. Available at: http://interbrand.com/, Interbrand (2006). Internet of Things (IoT) connected devices installed base worldwide from 2015 to 2025 (in billions). Available at: http://www.statista.com/. If the deal happens, it would be a huge deal between both of these competitors. We're the No.1 source for both free and paid SWOT analyses on the web. Academics to share research papers [ 20 ] since 2009, Samsung ( 2018 ) technology sector increasing. A great deal of promise for the brand where they have a great and innovative design ’! Electronics ( 2018 ) holds a critical piece of the Galaxy s series of Android phones, and the! 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